Position

Stellenbezeichnung
Online Marketing Manager
Startdatum Region
schnellstmöglich Zürich | Genf
Karrierestufe Funktion
Fachkraft Marketing & Public Relations
Branche
Handel & Konsumgüter
Ansprechpartner
Metzger, Jürgen | j.metzger@steinmetzpartners.com | +41 78 743 8150
Stellenbeschreibung

Kurze Aufgabenbeschreibung

In this interesting and challenging role, you will have the overall responsibility for driving traffic to the ODLO E-Commerce Channel

Aufgaben im Detail
  • Be the central strategist for all traffic driving initiatives (except e-mail) across all performance and non-performance channels
  • Develop and manage performance programs such as Adword, Shopping Feeds, Display Ads and Retargeting
  • Have a solid understanding of SEO (all disciplines) and the tools which are involved. Create, drive, implement and optimize a concept for SEO and content marketing in Odlo
  • Support brand marketing to develop reach and awareness of Odlo`s brand
  • Guide and manage external agencies and partners to accelerate growth of traffic and sales
  • Develop and deliver a cohesive KPI-system to plan and report on all relevant metrics of online marketing tactics. Responsible for budget planning, allocation, reporting, analysis and optimization of the various traffic generating initiatives
Anforderungen
  • Deep understanding of online marketing and how to use performance marketing for an e-commerce business in multiple countries. Ability to be up-to-date on trends and innovative in the digital space
  • 4-6 years experience in performance marketing (search, social, affiliate, display). Google Adwords certification and experience in web analyticy tools (such as GA and GTM) is a must
  • Team oriented with strong communication skills in English and preferably German
  • Strong commercial acumen and result/KPI oriented
  • Ability to be enterpreneurial and opportunistic yet structured
  • University degree in related fields (marketing, economics, communications)
Ende der Stellenbeschreibung

Kunde

Gegründet 1946 in Oslo. Der Gründer war bis 1979 Geist des Unternehmens. 1986 Sitzverlegung des Hauptsitzes von Norwegen in die Schweiz. 740 Mitarbeiter, 140Mio CHF Umsatz.